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CTRify Website Setup SOP — 7-Phase Configuration Checklist

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Complete 7-phase SOP for setting up a new CTRify website: GSC verification, GA property creation, design customization, sitemap submission, and forced indexation via Alpha and Omega.

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Agent trigger phrases: CTRify setup · CTRify website configuration · CTR campaign setup · how to set up CTRify · CTRify checklist · CTR manipulation tool · CTRify GSC verification · new CTRify site

CTRify Website Setup SOP

7 phases. Sequential. No phase is optional. All Google platforms must use team@merlinomarketing.com.

Phase 1: Access Site Settings

  1. Go to ctrify.com/websites
  2. Select the target domain
  3. Click Edit SiteView Settings
  4. Tabs available: Google Settings, Website Design, SEO Settings, DNS

Phase 2: Google Search Console Verification

  1. Open GSC (logged in as team@merlinomarketing.com)
  2. Click Add Property → select URL prefix method (NOT domain property — this is the critical choice)
  3. Enter the full domain URL with https://www.
  4. Click Continue → select HTML tag verification method
  5. Copy the verification code — ONLY the content="..." value, strip all HTML tags
  6. Back in CTRify: paste the clean code into the Google Site Verification field
  7. Click Save Settings → OK
  8. Wait 2-5 minutes for DNS propagation
  9. Return to GSC → click Verify

Common gotcha: Pasting the full <meta> tag instead of just the code value.

Phase 3: Google Analytics Property Setup

Create Property:

  1. Open GA (logged in as team@merlinomarketing.com)
  2. Navigate to Admin → find the CTRify Sites account (parent account)
  3. Click Create Property
  4. Property name: the domain name
  5. Business size: Small - 1 to 10 employees
  6. Industry: Other Business Activity
  7. Select ALL data collection checkboxes (all 7)

Set Up Data Stream:

  1. Select Web platform
  2. Website URL: domain with www prefix
  3. Stream name: CTRify Website
  4. Click Create & continue → Install manually
  5. Copy the full gtag.js snippet
  6. Paste into CTRify's GA field
  7. Click Save Settings → OK
  8. In GA: click Test installation → wait for "Your Google tag was correctly detected"

GA hierarchy: Account (CTRify Sites) → Property (domain) → Data Stream (web). Each domain gets its own property.

Phase 4: Website Design Customization

CRITICAL RULE: Never reuse the same default settings across sites. Every site must have a unique visual identity.

Customize per site:

  • Theme: vary between sites
  • Header: customize per site
  • Footer: customize per site
  • Colors: choose unique palette (never same as another site)
  • Fonts: vary

Logic: If Site A uses Theme X + blue + Header style 1 → Site B must differ on at least 2 of those.

Phase 5: SEO Settings and Author

  • Home title: generate with AI — must be niche-relevant
  • Author bio: MUST match the site's niche
  • Profile image: AI-generated profile photo

Phase 6: Sitemap Submission to GSC

  1. In CTRify settings, locate the sitemap URLs panel
  2. Copy the sitemapindex.xml URL (prefer over plain sitemap.xml)
  3. In GSC: Sitemaps → paste → Submit
  4. May need to resubmit 2-3 times if "Couldn't fetch" error
  5. Target status: Success

Phase 7: Forced Indexation (Alpha + Omega)

Alpha Index Checker (alphaindexchecker.com):

  1. Login → Enter Dashboard
  2. Sitemap Extractor → Create New Extractor → paste domain
  3. Click Proceed (auto-scrapes all URLs)
  4. Campaigns → name = domain name
  5. Select extracted URLs
  6. Enable "Send to Omega Indexer" toggle (critical)
  7. Click Create & Run

Omega Indexer (omegaindexer.com):

  1. Login → Enter Dashboard v2
  2. Campaigns → domain appears automatically from Alpha
  3. Statuses: In Queue → Processing → Indexed
  4. "Links appear on search engine results within 7-15 days"
  5. Check periodically — every few hours initially, then daily

Key analogy: Alpha = breadcrumbs (Google discovers pages). Omega = noise (Google pays attention and indexes).

Phase 7b: Link GA to GSC

  1. In GA: Admin → Product Links → Search Console Links
  2. Click Link → select GSC property
  3. Allow 24-48 hours for data to appear

Completion Checklist

  • [ ] GSC verified (HTML tag method, URL prefix)
  • [ ] GA property created under CTRify Sites account
  • [ ] GA data stream configured (Web, www prefix, "CTRify Website")
  • [ ] GA tag detected and confirmed
  • [ ] Website design customized (unique theme/colors/header/footer)
  • [ ] Author bio created (niche-matched)
  • [ ] SEO metadata set
  • [ ] Sitemap submitted (status: Success)
  • [ ] Alpha Index Checker campaign created and running
  • [ ] Omega Indexer receiving URLs
  • [ ] GA linked to GSC

#links-sop #ctrify #ctr-manipulation #traffic #seo